Handling Difficult Sales Objections – Part 4 of 8

In this video, Mike Willshare, speaking at the ISSM conference, explains why asking for sales objections from your customer is a great sales technique. It seems wrong for sales people to actually ask for more objections, but here we explain how to do this correctly and some key benefits to you in doing so.

It also shows how using this 6 Step Process for Handling Difficult Sales Objections is also a powerful sales qualification and closing tool.

Selling and Objection Handling doesn’t have to be hard, especially if you have control of the sales situation, which this process gives you.

 

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